---
title: "豚元香腸－logo設計"
description: "利用手繪的方式描繪出「長著翅膀的豬」快樂奔馳、無憂無慮的樣子，藉此傳達出豚元的品牌精神是「食在幸福」--美食可以帶給人們最純粹、最簡單的幸福滋味。色調以「豚的膚色」、「增加食慾的橙色」、「質樸的咖啡色」賦予品牌親民、令人愉悅滿足的形象。豚元"
image: "https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2016/07/14/ac42b75823868ed63a3ab9b913ecd3da.jpg"
url: "https://www.finpo.com.tw/work/%E8%B1%9A%E5%85%83%E9%A6%99%E8%85%B8logo%E8%A8%AD%E8%A8%88"
---

# 豚元香腸－logo設計

- 完成年份：2015
- 分類：商標名片設計、企業形象設計、禮盒包裝設計
- 網頁版：https://www.finpo.com.tw/work/%E8%B1%9A%E5%85%83%E9%A6%99%E8%85%B8logo%E8%A8%AD%E8%A8%88
- 設計：FINPO 菲舶設計

豚元是香腸品牌。2015 年的品牌設計涵蓋商標、禮盒與提袋。

標誌以手繪描繪一隻「長著翅膀的豬」，快樂奔馳、無憂無慮：小豬側著身子往前跑，背上一對翅膀，腳下一道短短的速度線，旁邊是手寫的「豚元」與一枚寫著「ぜっぴん」的橙色橢圓印章。這隻飛奔的豬傳達豚元的品牌精神「食在幸福」，美食能帶給人最純粹、最簡單的幸福滋味。完整版把翅膀與速度線畫得更立體，「豚元」改用粗筆的毛筆字，一雙筷子橫在小豬下方。

色調取自豚的膚色與增加食慾的橙色，再配上質樸的咖啡色，讓品牌親切近人，也讓人感到愉悅滿足。

禮盒與提袋都是米白色，盒面橫過一道道雲紋般的長圓線條，白色描邊與咖啡色實心交錯成組，線條間散落橙色與灰色的小圓點，一隻小豬飛奔而過。右上角的橙色圓上直寫「豚元の香腸」，旁邊小字寫著多汁鮮美、肉質甘甜。上掀式的盒子打開是深灰色內盒，外面綁一條銀白色的繩子；提袋則配深咖啡色提把。

## 圖片

- 豚元香腸－logo設計：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/12/07/d9d822331ec2b40180bdf4598bdb8858.jpg
- 豚元香腸－logo設計 作品圖 1：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/12/07/74a6411079f412cb92caf956faf0c2c1.jpg
- 豚元香腸－logo設計 作品圖 2：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/12/07/3d5ddc5187bfca6803d5ddb800e15319.jpg
- 豚元香腸－logo設計 作品圖 3：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/12/07/3eeb9fbccc4696297d508f9d7efa7b6a.jpg

## 結構化資料

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": [
        "Organization",
        "LocalBusiness"
      ],
      "@id": "https://www.finpo.com.tw/#organization",
      "name": "FINPO 菲舶設計",
      "legalName": "菲舶數位科技有限公司",
      "alternateName": [
        "FINPO",
        "菲舶設計",
        "FINPO Creative Design",
        "FINPO, Inc.",
        "菲舶數位設計"
      ],
      "foundingDate": "2008-12-02",
      "taxID": "24311187",
      "knowsAbout": [
        "視覺企業形象設計",
        "商業標誌設計",
        "禮盒與包裝設計",
        "網站設計製作",
        "網路開店服務",
        "廣告文宣設計"
      ],
      "award": [
        "iF Design Award 2025 — Packaging Design：「雨都上河圖」濾掛咖啡禮盒",
        "Red Dot Award 2025 — Brands & Communication Design：江義隆伴手禮盒系列",
        "MUSE Design Awards 2025 Gold — Packaging Design - Non-Alcoholic Beverages：「雨都上河圖」濾掛咖啡禮盒"
      ],
      "url": "https://www.finpo.com.tw/",
      "logo": {
        "@type": "ImageObject",
        "@id": "https://www.finpo.com.tw/#logo",
        "url": "https://www.finpo.com.tw/web-app-manifest-512x512.png",
        "contentUrl": "https://www.finpo.com.tw/web-app-manifest-512x512.png",
        "width": 512,
        "height": 512,
        "caption": "FINPO Creative Design 菲舶設計"
      },
      "image": {
        "@id": "https://www.finpo.com.tw/#logo"
      },
      "sameAs": [
        "https://www.facebook.com/finpo",
        "https://www.google.com/maps?ftid=0x3442a90b13b2e59d:0x68748f980e1cf2fd"
      ],
      "telephone": "+886-2-2313-1323",
      "areaServed": {
        "@type": "Country",
        "name": "台灣"
      },
      "geo": {
        "@type": "GeoCoordinates",
        "latitude": 25.0425567,
        "longitude": 121.5121094
      },
      "hasMap": "https://www.google.com/maps?ftid=0x3442a90b13b2e59d:0x68748f980e1cf2fd",
      "hasOfferCatalog": {
        "@type": "OfferCatalog",
        "@id": "https://www.finpo.com.tw/#services",
        "name": "服務項目",
        "itemListElement": [
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "@id": "https://www.finpo.com.tw/services#service-visual",
              "name": "視覺企業形象設計",
              "url": "https://www.finpo.com.tw/services#service-visual"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "@id": "https://www.finpo.com.tw/services#service-logo",
              "name": "商業標誌設計",
              "url": "https://www.finpo.com.tw/services#service-logo"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "@id": "https://www.finpo.com.tw/services#service-package",
              "name": "禮盒與包裝設計",
              "url": "https://www.finpo.com.tw/services#service-package"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "@id": "https://www.finpo.com.tw/services#service-website",
              "name": "網站設計製作",
              "url": "https://www.finpo.com.tw/services#service-website"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "@id": "https://www.finpo.com.tw/services#service-internet",
              "name": "網路開店服務",
              "url": "https://www.finpo.com.tw/services#service-internet"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "@id": "https://www.finpo.com.tw/services#service-advertising",
              "name": "廣告文宣設計",
              "url": "https://www.finpo.com.tw/services#service-advertising"
            }
          }
        ]
      },
      "email": "cora@finpo.com.tw",
      "address": {
        "@type": "PostalAddress",
        "streetAddress": "衡陽路51號8樓之3(西側)",
        "addressLocality": "中正區",
        "addressRegion": "台北市",
        "postalCode": "100",
        "addressCountry": "TW"
      },
      "contactPoint": [
        {
          "@type": "ContactPoint",
          "telephone": "+886-2-2313-1323",
          "contactType": "customer service",
          "areaServed": "TW",
          "availableLanguage": [
            "zh-Hant",
            "en"
          ]
        }
      ]
    },
    {
      "@type": "WebSite",
      "@id": "https://www.finpo.com.tw/#website",
      "url": "https://www.finpo.com.tw/",
      "name": "FINPO 菲舶設計",
      "description": "菲舶數位設計（FINPO Creative Design）專精企業品牌識別、LOGO設計、包裝設計與網站設計，協助企業打造專業形象，吸引消費者目光。提供台北網頁設計、活動網站與電商平台規劃，一站整合品牌與數位設計需求，歡迎來電(02)23131323洽詢。",
      "publisher": {
        "@id": "https://www.finpo.com.tw/#organization"
      },
      "inLanguage": "zh-Hant-TW",
      "potentialAction": {
        "@type": "SearchAction",
        "target": {
          "@type": "EntryPoint",
          "urlTemplate": "https://www.finpo.com.tw/search?keyword={search_term_string}"
        },
        "query-input": "required name=search_term_string"
      }
    },
    {
      "@type": "WebPage",
      "@id": "https://www.finpo.com.tw/work/%E8%B1%9A%E5%85%83%E9%A6%99%E8%85%B8logo%E8%A8%AD%E8%A8%88#webpage",
      "url": "https://www.finpo.com.tw/work/%E8%B1%9A%E5%85%83%E9%A6%99%E8%85%B8logo%E8%A8%AD%E8%A8%88",
      "name": "豚元香腸－logo設計",
      "description": "利用手繪的方式描繪出「長著翅膀的豬」快樂奔馳、無憂無慮的樣子，藉此傳達出豚元的品牌精神是「食在幸福」--美食可以帶給人們最純粹、最簡單的幸福滋味。色調以「豚的膚色」、「增加食慾的橙色」、「質樸的咖啡色」賦予品牌親民、令人愉悅滿足的形象。豚元",
      "isPartOf": {
        "@id": "https://www.finpo.com.tw/#website"
      },
      "about": {
        "@id": "https://www.finpo.com.tw/#organization"
      },
      "primaryImageOfPage": {
        "@type": "ImageObject",
        "url": "https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2016/07/14/ac42b75823868ed63a3ab9b913ecd3da.jpg"
      },
      "inLanguage": "zh-Hant-TW"
    }
  ]
}
```