---
title: "午茶夫人－品牌設計"
description: "此概念為午茶夫人呈現歐洲貴族風範，表現出此品牌魅力的特點，以剪影側臉方式呈現出雅緻的形態進而展現出此品牌尊貴形象，並使用簡約的古典花框營造身處天然花草中，讓顧客感受到高質感且細膩的品質。"
image: "https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2016/07/14/a5623dabd12b4eb16933c25b465fe816.jpg"
url: "https://www.finpo.com.tw/work/%E5%8D%88%E8%8C%B6%E5%A4%AB%E4%BA%BA%E5%93%81%E7%89%8C%E8%A8%AD%E8%A8%88"
---

# 午茶夫人－品牌設計

- 完成年份：2012
- 分類：企業形象設計、禮盒包裝設計
- 網頁版：https://www.finpo.com.tw/work/%E5%8D%88%E8%8C%B6%E5%A4%AB%E4%BA%BA%E5%93%81%E7%89%8C%E8%A8%AD%E8%A8%88
- 設計：FINPO 菲舶設計

天然花草養生茶品牌午茶夫人 LADIES TEA，2012 年的品牌識別與包裝設計，涵蓋標誌、茶盒與夾鏈立袋。

設計概念是歐洲的貴族風範。標誌以剪影勾勒一位夫人的側臉，戴著帽子，耳上一枚耳環，線條雅緻，帶出品牌的尊貴形象。下方以簡約的古典花框圍住 LADIES TEA 與 natural herbal tea，兩側各捲出一道藤蔓，營造身處天然花草之中的氛圍，讓人感受到高質感與細膩的品質。圓形版本則把側臉放進麻繩紋圓框，外圈繞著 FILL UP AFTERNOON HAPPINESS WITH HEALTH，中央直排「午茶夫人」。

茶盒是上寬下窄的梯形小盒，頂端穿一條黑色織帶當提把。盒面以黑色細線畫滿歐式茶具，不同款式的茶杯、茶壺、茶碟、糖罐與相框一格格鋪成圖紋。正面中央貼一枚圓標，放側臉標誌與品名，下方再貼一條窄長標籤寫上茶名。

每一款換一個顏色，粉藍、粉紅與芥末黃，圓標分別配銀色、咖啡色與金色。搭配的銀色夾鏈立袋肩上一道深色封條，正面貼上同色系圓標，中央直排品名與英文名，外圈繞著 FILL UP AFTERNOON HAPPINESS WITH HEALTH。

## 圖片

- 午茶夫人－品牌設計：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/09/11/07b8faca3f0cbadd5a7b9d5c4c1647ed.jpg
- 午茶夫人－品牌設計 作品圖 1：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/09/11/70aa0c70c30aac2851ad98a57a9c6e86.jpg
- 午茶夫人－品牌設計 作品圖 2：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/09/11/750b28578a4314c1be13382529905ee1.jpg
- 午茶夫人－品牌設計 作品圖 3：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/09/11/d52ccd08870942a1821207a4d654794a.jpg
- 午茶夫人－品牌設計 作品圖 4：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/09/11/a243bcc76aa8ac053c9d9524e83d0383.jpg
- 午茶夫人－品牌設計 作品圖 5：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/09/11/e629576fb11730b91b1362d7dea9d801.jpg
- 午茶夫人－品牌設計 作品圖 6：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/09/11/639242d552e9624717d9d7b2e3b57a52.jpg
- 午茶夫人－品牌設計 作品圖 7：https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2015/09/11/b443d33740875ea83997f44162254b53.jpg

## 結構化資料

```json
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        "LocalBusiness"
      ],
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      "name": "FINPO 菲舶設計",
      "legalName": "菲舶數位科技有限公司",
      "alternateName": [
        "FINPO",
        "菲舶設計",
        "FINPO Creative Design",
        "FINPO, Inc.",
        "菲舶數位設計"
      ],
      "foundingDate": "2008-12-02",
      "taxID": "24311187",
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        "商業標誌設計",
        "禮盒與包裝設計",
        "網站設計製作",
        "網路開店服務",
        "廣告文宣設計"
      ],
      "award": [
        "iF Design Award 2025 — Packaging Design：「雨都上河圖」濾掛咖啡禮盒",
        "Red Dot Award 2025 — Brands & Communication Design：江義隆伴手禮盒系列",
        "MUSE Design Awards 2025 Gold — Packaging Design - Non-Alcoholic Beverages：「雨都上河圖」濾掛咖啡禮盒"
      ],
      "url": "https://www.finpo.com.tw/",
      "logo": {
        "@type": "ImageObject",
        "@id": "https://www.finpo.com.tw/#logo",
        "url": "https://www.finpo.com.tw/web-app-manifest-512x512.png",
        "contentUrl": "https://www.finpo.com.tw/web-app-manifest-512x512.png",
        "width": 512,
        "height": 512,
        "caption": "FINPO Creative Design 菲舶設計"
      },
      "image": {
        "@id": "https://www.finpo.com.tw/#logo"
      },
      "sameAs": [
        "https://www.facebook.com/finpo",
        "https://www.google.com/maps?ftid=0x3442a90b13b2e59d:0x68748f980e1cf2fd"
      ],
      "telephone": "+886-2-2313-1323",
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      },
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      "hasOfferCatalog": {
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        "name": "服務項目",
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              "url": "https://www.finpo.com.tw/services#service-visual"
            }
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            }
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            "itemOffered": {
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              "url": "https://www.finpo.com.tw/services#service-package"
            }
          },
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              "name": "網站設計製作",
              "url": "https://www.finpo.com.tw/services#service-website"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "@id": "https://www.finpo.com.tw/services#service-internet",
              "name": "網路開店服務",
              "url": "https://www.finpo.com.tw/services#service-internet"
            }
          },
          {
            "@type": "Offer",
            "itemOffered": {
              "@type": "Service",
              "@id": "https://www.finpo.com.tw/services#service-advertising",
              "name": "廣告文宣設計",
              "url": "https://www.finpo.com.tw/services#service-advertising"
            }
          }
        ]
      },
      "email": "cora@finpo.com.tw",
      "address": {
        "@type": "PostalAddress",
        "streetAddress": "衡陽路51號8樓之3(西側)",
        "addressLocality": "中正區",
        "addressRegion": "台北市",
        "postalCode": "100",
        "addressCountry": "TW"
      },
      "contactPoint": [
        {
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          "contactType": "customer service",
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          "availableLanguage": [
            "zh-Hant",
            "en"
          ]
        }
      ]
    },
    {
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      "@id": "https://www.finpo.com.tw/#website",
      "url": "https://www.finpo.com.tw/",
      "name": "FINPO 菲舶設計",
      "description": "菲舶數位設計（FINPO Creative Design）專精企業品牌識別、LOGO設計、包裝設計與網站設計，協助企業打造專業形象，吸引消費者目光。提供台北網頁設計、活動網站與電商平台規劃，一站整合品牌與數位設計需求，歡迎來電(02)23131323洽詢。",
      "publisher": {
        "@id": "https://www.finpo.com.tw/#organization"
      },
      "inLanguage": "zh-Hant-TW",
      "potentialAction": {
        "@type": "SearchAction",
        "target": {
          "@type": "EntryPoint",
          "urlTemplate": "https://www.finpo.com.tw/search?keyword={search_term_string}"
        },
        "query-input": "required name=search_term_string"
      }
    },
    {
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      "name": "午茶夫人－品牌設計",
      "description": "此概念為午茶夫人呈現歐洲貴族風範，表現出此品牌魅力的特點，以剪影側臉方式呈現出雅緻的形態進而展現出此品牌尊貴形象，並使用簡約的古典花框營造身處天然花草中，讓顧客感受到高質感且細膩的品質。",
      "isPartOf": {
        "@id": "https://www.finpo.com.tw/#website"
      },
      "about": {
        "@id": "https://www.finpo.com.tw/#organization"
      },
      "primaryImageOfPage": {
        "@type": "ImageObject",
        "url": "https://storage.upage.cool/55a489ca4cfb0e11005f8f9d/2016/07/14/a5623dabd12b4eb16933c25b465fe816.jpg"
      },
      "inLanguage": "zh-Hant-TW"
    }
  ]
}
```